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Tumblr

Tumblr

Tumblr

2006

01

January

Tumblr development began.

2007

01

February

Tumblr was launched.

2012

01

June

Tumblr featured its first major brand advertising campaign in conjunction with Adidas

2013

20

June

Yahoo acquired Tumblr for $1.1 billion in cash.

2016

01

January

Yahoo valued Tumblr at $712 million.

2019

01

March

SimilarWeb estimated Tumblr had lost 30% of its user traffic since December 2018.

2019

12

August

Verizon Media sold Tumblr to Automattic for less than $3 million.