WhatsApp is an instant cross-platform messaging and voice over IP service.

WhatsApp allows its users to quickly share, send, and receive messages in form of text, audio, and video from their mobile phones and PC.

WhatsApp is a free for use application available for iPhone, Android, and PC. To start using WhatsApp, users need to download the messenger application from app stores and enter their mobile phone number and username. Upon sign in the user can instantly begin messaging their contacts and adding new members.

To maximize traffic for your business, you need a conversion funnel including offers, information, help, and free gifts.  

Instead of sharing a text and link only, add a video or GIF to make you standout and boost engagement. Always have a call to action CTA (just one).  

Embed links to your landing page and website to drive more traffic.  

Share messages when your audience is not overwhelmed with work e.g. after work or when they are home.  

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Only use WhatsApp to engage with customers who want to connect with you not targeting new audience. To get more people use promotional avenues to entice your audience into connecting with you.  

Send clear messages and when responding keep your responses short and to the point.  

Use same profile as the one on other channels to ensure your brand is consistent.  

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