Ravi Singh
Donald Trump Has Specific Strategies (Social Media Voice) that He Uses to Increase Engagement On Twitter
Donald Trump Has Specific Strategies (Social Media Voice) that He Uses to Increase Engagement On Twitter
Murphy Jr., B. (2018, May 22). 7 smart things president Trump does on Twitter (learn from these whether you like him or not). Inc. Retrieved from https://www.inc.com/bill-murphy-jr/7-smart-things-president-trump-does-on-twitter-learn-from-these-whether-you-like-him-or-not.html
In this article piece, Murphy details seven strategies that Donald Trump often employs when crafting his posts on Twitter. According to the author, the social media voice of Trump is probably one of the most significant factors that increase his popularity on Twitter. Apparently, the digital rhetoric of Donald Trump is seemingly unprecedented. The leader knows how to increase his online presence by posting tweets that prompt further discussion. According to the author, one of Trump’s major strength is the authenticity factor. The leader often comes across as an authentic person who speaks out whatever crosses his mind. Another strategy employed by Trump is branding opponents with funny and demeaning names. This aspect weakens the credibility of his opponents, while at the same it reinforces his brand. Besides, Trump uses a simple language to communicate with his followers. This approach makes it easy for people to understand him clearly. This article provides useful tips that can be replicated by social brands to improve their online presence.
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