How to Improve Twitter Engagement

Baruch, N. (2018, July 10). Why your twitter engagement is bad and 3 'right now? tactics that work (real examples). Commun.it. Retrieved from https://commun.it/blog/twitter-engagement/

In this article, the author provides some fine insights about improving Twitter engagement. According to Baruch, most leaders have not been able to successfully develop their social media voice at Twitter. Part of this problem is caused by a lack of understanding of the platform. Apparently, it is quite difficult to generate user engagement on Twitter than it is on Facebook. For this reason, the author outlines three recommendations that can assist users to increase their engagement on the platform. The information in this article is reliable and useful. In order to remain objective, the author utilized real-life examples to illustrate the effectiveness of a given tactic. In the end, Baruch mentions that the key to improving Twitter engagement rests on the level of activity of a user and his or her interaction with followers. This article proves that the appropriate use of social lingo and the tone of a tweet are some of the most effective ways that can enhance user engagement on Twitter.

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