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Who Is Instagram?
WHO IS Etsy?
Etsy is an American e-commerce website focused on handmade or vintage items and craft supplies.
WHAT THEY DO?
Etsy is a marketplace where people can find whatever they are interested in.
HOW THEY WORK?
Joining and starting a shop on Etsy is free. However, there are three necessary selling fees, including a listing fee, a transaction fee, and a payment processing fee.
BEST PRACTICE:
Etsy simple, powerful tools that ensure users spend less time managing shops and more time on the fun stuff. The “sell on Etsy” app is a resourceful tool for managing orders, updating items, and responding to customers from anywhere. Etsy has also included tools for promotion/advertisement to drive traffic to the site. This ensures users/sellers reach more customers through social media ads.
Through Etsy’s analytics, users can improve their sales.
HISTORY:
In 2005, Etsy was launched.
In November 2007, buyers spent $4.3 million purchasing 300,000 items for sale on Etsy.
In 2007, Etsy expected to be profitable, but they failed and received an additional $27 million in funding from Union Square Ventures, Hubert Burda Media, and Jim Breyer.
In July 2008, Rob Kalin ceded the position of CEO to Maria Thomas.
In September 2008, Etsy hired Chad Dickerson, who formerly worked at Yahoo!, as Chief Technology Officer.
In April 2009, users organized an "etsyday" promotion on Twitter that brought extra attention to the site.
In March 2010, Etsy CEO Kalin announced that the company was profitable and had plans to go public.
In December 2010, Etsy had 7 million registered users.
In March 2011, Etsy introduced a Facebook-style social networking system called People Search.
In July 2011, Chad Dickerson, Etsy’s CTO since September 2008, became CEO, upon the firing of Rob Kalin.
In May 2012, Etsy raised $40 million in Series F funding. The funds were used to the expansion of the company to international markets
In 2013, Etsy permitted factory-made goods and dropshipping, as long as the seller either designed or hired designers of the items.
In June 2014, Etsy acquired “A Little Market,” a French e-commerce site for handmade goods, foods, and wine.
In 2015, Etsy announced filed for a $100 million IPO.
On April 16, 2015, Etsy went public and sold 13.3 million shares.
In September 2016, Etsy acquired an artificial intelligence startup, “Blackbird Technologies.”
In July 2019, Etsy acquired Reverb for $275 million.
In April 2020, Etsy requested all sellers on the site to start making facemasks to combat COVID-19.
TIPS:
Always have your social media accounts active.
Be consistent and diverse with content.
Share your Etsy shop link in your description.
Always use tag in your posts.
Ensure that you are listing your products.
Related Social Media
Zillow
Zazzle
YouTube
Yelp
Official Ravi Singh Social Media Accounts
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About ME
Dr. Ravi Singh is a Sikh American born internet pioneer whose passion for writing, inventing technology, and startups have earned him a reputation as the "Campaign Guru" according to Business Week Magazine and USA Today.
