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Who Is Instagram?
WHO IS METACAFE?
Metacafe was a video sharing website that specialized in short-form video entertainment in the categories of movies, video games, sports, music, and TV.
WHAT THEY DO?
The site allowed its users to post and access short-form videos, and it was advertising-supported, working closely with brands in the entertainment, consumer electronics, telecommunications, consumer packaged goods, food & beverage, and automotive sectors.
HOW THEY WORK?
The site basically worked like any other video sharing platform, where one was required to open an account with his email address.
Metacafe paid its partners $5 per 1000 page views. The more attractive your videos are, the more the money they made.
BEST PRACTICE:
To market best the videos uploaded on the site, the best way was by having a blog that linked to your Metacafe videos.
HISTORY:
Metacafe was founded in July 2003 in Tel Aviv by Israeli entrepreneurs, Eyal Hertzog and Arik Czerniak.
In June 2006, the company closed a Series B financing round of $12 million.
In September 2006, the company moved its headquarters to Palo Alto, California.
In October 2006, Metacafe was ranked the third-largest video site in the world.
In June 2012, Metacafe was acquired by digital talent agency, The Collective.
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About ME
Dr. Ravi Singh is a Sikh American born internet pioneer whose passion for writing, inventing technology, and startups have earned him a reputation as the "Campaign Guru" according to Business Week Magazine and USA Today.
